October 11, 2010

Visual Narrative workshop 2010


Last friday I attended to the narrative workshop at LCC
Directed by David Sims, the workshop covers basic topics on visual  narrative. 
It is that kind of "MUST KNOW" session, in which you remind how simple tools  can positively effect your work.
The way we crop an image can alter the viewer's  reading of that image and can produce a completely different ( or simply stronger) visual narrative.





MAIN TOPICS:
Cropping, editing, selecting, zooming in and out. Changing the format of the image.  



Cropping is an essential part of the graphic 
designer job. An important point in cropping
is to clearly establish what the image is
going to be about about. 
Creativity is allowed ! 
No limitations in the ways we
should or should not crop in order to achieve
the best results. 
How does this practice influences the
 designers work ?
- shifting the attention from the whole
  to precise point of view, cropping
  practice can led to new ideas on the
  subject we are working on.
- It can save you a lot of time spent on
  trials to take the perfect shot.   
- Cropping is not only necessary to the 
  narrative purposes, it can also help to
  achieve diverse results on matters
  like rhythm, dynamism, 
  lightness and shape.     
















































    
   










   

     


  



     I find interesting that as I look for inspirational pieces of work like this beautiful poster
     from the Berlin based studio : ICECREAMFORFREE, I  can see how
     images can, when cropped out of their original frames , be utilised in diverse contexts 
     allowing creative minds to grow and develop their work with little or non limitations.   


 http://www.iconeye.com/

 It is anyway vital to remember that cropping is able to deliver
 great results on its own. Working with constrictive timetables, designers are often required
 to give almost immediate response to the client in order to meet the deadlines and it is therefore handy
 to be capable of handling the most hostile situations. 


   MORNING SESSION:
   During the first part of the morning session, we were required to explore on the topic 
   ( cropping to enhance meaning)  selecting 9 images from a set we
   were required to crop the frames  in order to achieve the following : 




1 close up in detail 
2 Wide angle horizontal
3 narrow angle vertical 
4 crop to abstract
5 crop to define 
6 crop to enhance the  
  emotional impact 
7 Narrow vertical 
8 Bold exciting
9 Discree


















.



  
The second part of the morning lesson focused on (visual narrative through transitions)
 To approach the topic students were given 
the task of reproducing 2 transition from a set of 6 choices: 

-Moment to moment 
-Action to action 
-Subject.to.subject 
-Scene to scene 
-Aspect to aspect 
-Non sequitor







Using daily newspapers as source for visual materials, students had to 
cut down images and to re-assemble them into a 3 pictures sequence.
These exercise is very effective to generate meaning if executed with
random imagery coz it allows you to create a number of concepts 
which is wider then in a ready made storyboard.
Originated as a natural consequence of literal narrative, 
visual narrative is to be considered essential in order to build a more 
dynamic communication.


This practice is particularly 
utilised in adverts where there is the need to convey complex concepts
in a very short  amount of time,      
It is important to understand that in now-days visual communications
works such as storyboards, comics and visual novels, deductive reading 
is often required to fully grasp the passages of the stories.
More elements, then in literal narrative, can be simultaneously inserts
in the transitions,but it requires a considerable amount of time to become
familiar and adequately precise on the selection of subjects and stylistic 
cut ( images cropping included ).
     
  Scene to scene + Action to action

  Aspect to Aspect


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